Focus Your Efforts

Barry Friedman shares the story of his first corporate event and how realization of the market changed the focus of his career path. When he concentrated his efforts in one area, he saw dramatic advances in his career. This is an example of not trying to be all things to all people. Focus on the areas that bring you the greatest rewards emotionally and financially!

To learn more about Barry’s focused marketing efforts in the corporate market, check out his sites: and Showbiz Blueprint. They are definitely NOT the standard marketing materials sold by everyone else.

I also enjoyed reading The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes. If you get a chance, check it out.

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